Five steps to open a door lock franchise store

When we join a door lock brand as an agent, as a door lock franchisee, we need to start preparing for the opening of the store. This article introduces several steps of opening the door lock franchise store in detail

reference website: http://www.yalislock.com/Article/kyjmsjmddw_1.html

Zhongshan Alice official website: http://www.yalislock.com

when we join a door lock brand as an agent, as a door lock franchisee, we should start preparing for the opening of the store. This article introduces several steps of opening the door lock franchise store in detail

first, local market research

first of all, we should understand the local hardware market, understand the hardware stores, specialty stores and other places in the nearby area, and "visit" a lot. "Know yourself and know your enemy, and you will be invincible in a hundred battles". Mainly see and understand the following aspects:

1 Whether there are hardware stores and how many. This can generally reflect the local hardware consumption concept

2. Through the communication with the shopkeepers and clerks, we can know the information of the main products sold and what kind of hardware products are mainly suitable for sale in the local market. Of course, there is a certain amount of moisture in these information, which needs to be analyzed by many parties before you can grasp it more accurately. You can't be confused by superficial phenomena when you see one or two

3. Understand the price of various goods in the store

II. Store location

choose a popular decoration market in the local area or choose a residential area with a large number of people, especially some newly built residential areas. The amount of hardware used in these places is slightly larger

third, decorate the storefront

as a professional hardware sales, the storefront must be clean and tidy, and the goods should be placed in order. How to decorate doesn't matter much. Small cost can also make a very attractive layout

IV. stock up and business strategy

don't be aggressive in purchasing, and bring all the goods that you think can be sold at once. This will bring great risks to yourself. Unstable market and unstable materials will affect your sales

v. expand the sales network

take the initiative to expand the surrounding sales network. Local small decoration teams, decoration companies and hardware repair shops can all be sales customers for long-term cooperation

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